Strong Chevy Captiva Exterior Design

White New Chevrolet Captiva

The Captiva has won many friends for its exterior design and with the new model it just got even better. A number of features are immediately noticeable when viewing the new Captiva from the front: the re-shaped and sharply sculptured hood, a new larger grille with the Chevrolet signatories such as the dual opening and the ‘bow-tie’ badge which sits proudly in the middle, and the new cylindrical prism-style headlamps and integrated turn signals on the outside rearview mirrors, all up-market features which belie the Captiva’s entry price point.

Moving round to the front fenders, the side air-vents now take on a more angular shape to emphasize the new Captiva’s sporting intentions. Viewing the new model from the A-pillars back, the Captiva retains its handsome profile, characterized by a subtle rising shoulder line. All of these design changes contribute to a stronger, more athletic stance but also ensure the new Captiva has a look that is immediately recognizable as one of the new breed of Chevrolets.

Chevrolet Captiva 2011 Launch

The re-sculptured and more muscular wheel arches will be able to accommodate wheel sizes of between 17 and 19 inches; and setting the Captiva’s body off perfectly is a new range of exterior colors.

Taewan Kim, GM Vice President of Design, in charge of the Captiva project: “The key ingredient of the new design that you see with Captiva is confidence. The changes we have made to the front profile give the new Captiva an even more athletic stance and strong overall character. We wanted to ensure that we lost none of the spirit of the original model, while giving it a stronger and more sophisticated appearance. Captiva has presence but without looking overly big; it looks capable but also compact.”

Captiva captures the spirit of the age

Improved Chevrolet Captiva 2011

The appeal of a vehicle like the Captiva is that it will fulfill its duties on the shopping run one day, it will then take half the football team to the match the next day, followed by some off-roading or a trip onto the beach on the weekend.

It is that kind of modern versatility and can-do attitude that encapsulates the spirit of a car like the Captiva, and why it is expected to appeal not only to family motorists but to anyone seeking an alternative to the conventional sedan or hatchback, a vehicle which says something about their lifestyle.

New Chevrolet Captiva 2011

Wayne Brannon, Chevrolet Europe’s president and managing director, believes now is an excellent opportunity for the new Captiva to make further inroads into market share. “The new model is very much a car of the times, designed for families and their everyday requirements yes, but also for those looking to go out and have some adventures. That’s what an SUV like the Captiva is all about, it makes a statement and for many it’s an extension of their lifestyle. The new Captiva also personifies what the Chevrolet brand is all about in that it transcends social status or profession and will, we think, appeal to people from all walks of life.”

Across Europe, Captiva has sold around 120,000 units since the end of 2006, with its popularity not restricted to one region; strong sales have been recorded in Italy, Spain, Germany, Turkey, France and the U.K. The popularity of the SUV segment shows no signs of abating; back in 2005, it represented 6.2% of the total European market, while at the end of October 2010 its share of the market had rocketed to nearly 10%. In Western and Central Europe, the segment represents 9% of all sales, in line now with both the mid-size and mini car sectors, which only a few years ago would have eclipsed SUV sales.

New Chevrolet Captiva 2011 packs more Pace, Power and Purpose

New Chevrolet Captiva 2011

Chevrolet’s full blooded compact SUV has been given a major makeover for 2011, including a fresh exterior design to give it an even more confident and dynamic presence; an all-new range of the latest powerful and fuel efficient engines; chassis modifications to improve ride and handling and an upgraded interior.

Chevrolet was the creator of the first sports utility vehicle back in the 1930’s with the iconic Suburban, a nameplate that has spanned an incredible seven decades and is still going strong in the U.S. today.

“Captiva owners have already enjoyed plenty of choice, with five or seven seats and all-wheel or front-wheel drive,” says Wayne Brannon, president and managing director of Chevrolet Europe. “The 2011 Captiva offers four new engines mated with a new six-speed transmission; a 2.4 liter petrol unit, a 258 hp 3.0 liter V6 and two variants of our 2.2 liter turbo-diesel.”

Chevrolet Captiva SUV

Amid all the changes and improvements that have been made, the new Captiva retains the advantages of its adaptable, theater-style seating in three rows which comfortably accommodate up to seven passengers and the electronically controlled all-wheel drive system that distributes power as it’s needed.

“When the original Captiva came to market back at the end of 2006 it marked a turning point for the brand, a clear signal of Chevrolet’s intentions of becoming a mainstream player in the highly competitive European market. Four years on, the Captiva has brought many people to the Chevrolet brand for the first time, with the design, quality and sheer versatility being mentioned as particular highlights by owners,” Brannon continued.

Article Source: Chevrolet Europe